Author Profile

Hoch, Julia
Illustrative Transformations (B)
OB-1355 | Published March 01, 2021 | 1 pages. Case
Collection: Darden School of Business
Susan, a first-year analyst at a trading firm, is the only woman among a tight-knit group of 30 analysts, now that Paulette has just been promoted to associate from third-year analyst. She and the res... Read More
Illustrative Transformations (A)
OB-1354 | Published March 01, 2021 | 3 pages. Case
Collection: Darden School of Business
Susan, a first-year analyst at a trading firm, is the only woman among a tight-knit group of 30 analysts, now that Paulette has just been promoted to associate from third-year analyst. She and the res... Read More
Conundrum Calls (A)
Gentile, Mary; Hoch, Julia; Desai, Dhruv; Pereira, Fernando; Ge, Terrance; Shaw, Lauren
OB-1352 | Published February 22, 2021 | 2 pages. Case
Collection: Darden School of Business
Having just moved from the sales department to the marketing team at a start-up, Lisa is confronted with a dilemma. Part of the reason she switched departments was to improve the strained relationship... Read More
Conundrum Calls (B)
Gentile, Mary; Hoch, Julia; Desai, Dhruv; Pereira, Fernando; Ge, Terrance; Shaw, Lauren
OB-1353 | Published February 22, 2021 | 2 pages. Case
Collection: Darden School of Business
Having just moved from the sales department to the marketing team at a start-up, Lisa is confronted with a dilemma. Part of the reason she switched departments was to improve the strained relationship... Read More
The Information Dilemma (B)
Gentile, Mary; Hoch, Julia; Jain, Sonal; Benavente, Julie Calderon; Akolade-Yilu, Damisola; Castellanos, Laura
OB-1347 | Published February 10, 2021 | 1 pages. Case
Collection: Darden School of Business
This case is part of the Giving Voice to Values (GVV) curriculum. To see other material in the GVV curriculum, please visit http://store.darden.virginia.edu/giving-voice-to-values. Maria Pérez has be... Read More
The Information Dilemma (A)
Gentile, Mary; Hoch, Julia; Jain, Sonal; Benavente, Julie Calderon; Akolade-Yilu, Damisola; Castellanos, Laura
OB-1346 | Published February 10, 2021 | 2 pages. Case
Collection: Darden School of Business
This case is part of the Giving Voice to Values (GVV) curriculum. To see other material in the GVV curriculum, please visit http://store.darden.virginia.edu/giving-voice-to-values. Maria Pérez has b... Read More
