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Martin, Sean

Courtney Meeks and the Culture of Change at Milliken

Martin, Sean; Younge, Ayana; Yemen, Gerry; Kemp, Bianca

OB-1456 | Published May 14, 2024 | 9 Pages Case

Collection: Darden School of Business

This field-based case puts students in the role of Courtney Meeks, a young Black senior HR manager at Milliken & Company (Milliken) in Spartanburg, South Carolina. A self-described “yes-to-everything ... Read More

Butts in Seats: Helping the UVA Athletic Department Fill Scott Stadium

Detert, James R.; Martin, Sean

OB-1289 | Published August 08, 2019 | 21 pages. Case

Collection: Darden School of Business

Carla Williams, the director of athletics for the University of Virginia (UVA), considered what steps the Athletics Department needed to take in the coming years to increase revenues. In 2017, UVA ath... Read More

Growing a Team at LandCare: Excellence in the Field

Craddock, Jenny; Martin, Sean

OB-1284 | Published July 22, 2019 | 25 pages. Case

Collection: Darden School of Business

In October 2018, Mike Bogan, CEO of LandCare, a nationwide commercial landscaping firm, was concerned about the significant headwinds facing not only LandCare but the entire landscaping industry at th... Read More

Defining Leadership and Effectiveness

Martin, Sean

OB-1292 | Published June 13, 2019 | 8 pages. Technical Note

Collection: Darden School of Business

This technical note helps explain what leadership really is, explores some of the factors that influence leader effectiveness, and introduces the basics of how people can begin to develop as leaders. ... Read More

Marlow Construction (B): Robby Gomez

Martin, Sean

OB-1283 | Published June 06, 2019 | 1 pages. Case

Collection: Darden School of Business

This case represents an amalgam of commonly reported experiences people have when interacting with others from different social class backgrounds and positions of power. The A case takes the perspecti... Read More

Marlow Construction (A): Dan Marlow, Founder and President

Martin, Sean

OB-1282 | Published June 06, 2019 | 1 pages. Case

Collection: Darden School of Business

This case represents an amalgam of commonly reported experiences people have when interacting with others from different social class backgrounds and positions of power. The A case takes the perspecti... Read More

Heart of a Champion

Martin, Sean

OB-1288 | Published May 17, 2019 | 9 pages. Case

Collection: Darden School of Business

Kobe Bryant and Tim Duncan are widely regarded as two of the greatest basketball players in NBA history. Both led their teams to championships, and both were named MVP and All-Star multiple times. But... Read More