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Sell, Andrew

Uber: The Turbulent Rise of “Everyone’s Private Driver”

Harris, Jared D.; Mead, Jenny; Sell, Andrew

S-0354 | Published October 04, 2022 | 27 pages. Case

Collection: Darden School of Business

The meteoric rise of ride-sharing firm Uber illustrates how gig-economy firms can grow to prominence and disrupt older, mature industries. Yet Uber's trajectory has also been rife with nontrivial tens... Read More