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Adkins, Thomas

Understanding TV and Video Streaming Industries: Measuring the Viewing Zeitgeist

Palomba, Anthony; Adkins, Thomas

M-1042 | Published January 18, 2024 | 10 pages. Case

Collection: Darden School of Business

This partially fictionalized case centers around the evolution of audience measurement analytics as the streaming era disrupts the media industry. The case places students in the shoes of a Netflix ex... Read More

Williams-Sonoma, Inc., LBO: Let's Get Cooking

Loutskina, Elena; Adkins, Thomas

F-2051 | Published August 03, 2023 | 20 pages. Case

Collection: Darden School of Business

In May 2023, partners from a private equity (PE) fund, Jefferson Capital, and a private (mezzanine) debt fund, Cavalier Capital, need to join forces to design their bid for Williams-Sonoma, Inc., to t... Read More