Author Profile
Pullinger, Jennifer
Changing Light Bulbs (C): LEDs versus CFLs
Farris, Paul W.; Pullinger, Jennifer
M-0823 | Published September 09, 2011 | 8 pages. Case
Collection: Darden School of Business
This is the third of a four-part case charting the influence of technological shifts on decision making in the light bulb industry. At a time when CFL technology has either accelerated or plateaued, l... Read More
Changing Light Bulbs (D): Efficiency Vermont
Farris, Paul W.; Pullinger, Jennifer
M-0824 | Published September 08, 2011 | 4 pages. Case
Collection: Darden School of Business
This is the fourth of a four-part case charting the influence of technological shifts on decision making in the light bulb industry. A regional nonprofit focused on energy efficiency assesses the succ... Read More