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GidaExpress: Grocery Delivery in Turkey

Goldberg, Rebecca; Weiss, Elliott N.; Yildiz, Ozlem; Stouras, Kostas

OM-1635 | Published December 03, 2019 | 9 pages. Case

Collection: Darden School of Business

This fictional, international case explores online delivery models through the voices of two female protagonists: Melis Aydin, COO, who is from Turkey; and Athena Galini, CEO, who is from Greece. They... Read More

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