This case fits with courses that have a focus on environmental sustainability and systems thinking, which help students conceptualize and formulate policy recommendations in industries dependent on the conservation of natural resources. Students are asked to construct a stock-flow map that depicts the interactions between markets, pricing, production, policy, and environment impacts. Class discussion explores stakeholder perspectives and compares student maps to an actual map constructed by a consultant working in the shrimp industry. Followed by a B case [OM-1389] and a systems simulation model available for further exploration of the issues surrounding the design and testing of policy to improve industry performance.