The Power of Analytics (VIDEO)
Venkatesan, Rajkum...
Video
The Power of Analytics (VIDEO)
M-0928 | Published January 25, 2017 | Duration 2:22 Video
Collection: Darden School of Business
Product Details
This two-minute video shows how analytics contributed to a growth in profits at IBM. IBM used analytics to answer the question: How do you optimally allocate the salesforce across six customer segments to maximize profits?
0
Products To Upsell
Jonathan Virginia, Inc.
Hess, Edward D.
Case
Chains
Larson, Andrea
Technical Note
3 Fellers Bakery
Hess, Edward D.
Case
Sustainability and Innovation: Framework...
Larson, Andrea
Technical Note
Eyebobs Eyewear, Inc.
Hess, Edward D.; G...
Case
SecureWorks
Hess, Edward D.; G...
Case
Global Medical Imaging, LLC
Hess, Edward D.; G...
Case
Enchanting Travels
Hess, Edward D.; M...
Case